The importance of branding
01/03/2021
We are focused on growth and ambitious in our plans for the company – something which aligns with the rapid expansion of Hunters as an organisation. We began working with Hunters when they had 4 branches…. They now have over 200.
A quick summary of our process:
Nice, easy and straightforward for branches as possible, allowing you to get back to what you do best.
Styles and pricing
Leaflets – A4, menu, A5, 2pp or 4pp from 9.5p design, print and distributionLetters – around 15p, artwork, print, envelope, enclosing and distributionPrint only – Letters and envelopes (Enclosed) from 9.25p.
Targeting
We can assist with a targeted approach to help you market to the right areas using postcode intelligence and demographic profiling such as property value, second home, council tax, time at address etc
One way to do this, which works particularly well for canvassing is for example we take 20 postcodes and profile each one, we then generate a league table with the higher league position the more densely populated that sector is with your criteria.
Head office use this tool when distributing letters, as they are more expensive we basically target less properties but better suited properties which keeps the budget similar to that of distributing leaflets to a wider audience.
Using head office again as an example there criteria is that of homeowners with a property value of between 100k and 800k, you may think this will produce a large number and whilst it does the tool allows you to target the sectors with the most densely populated so you know are making the most of your distribution allowing you to disregard sectors with a low percentage
How we keep costs down:
Let's begin the journey