NewDay Summer Festival

A stunning summer event for a forward-thinking financial services company

The Brief

NewDay – a Financial Services company based in Leeds who have worked with us on several projects – approached us with a hugely exciting brief of organising and implementing a summer festival for their employees.

What made this more exciting was the forward-thinking, open-minded approach the company takes in all aspects of their work. The brief included curating the entertainment, organising food options and designing all signage and literature for the day.

The Process

We collaborated with NewDay to establish the feel they wanted to create and the general direction of all the graphical elements. Then it was down to us. We designed a colourful logo for the festival and maintained continuity throughout multiple design processes. We designed and printed:


Banners (stage and bar)Bin signageE-shotFeather flagsFood tokensMapFood menuPosterTimetable


Our events team worked incredibly hard and with diligence throughout, planning every element of the day, from dancers to face painting to food options, and ensuring it all came together to create a truly special day for a special company.

The Outcome

Our events team was there to ensure the day ran as smoothly as possible and despite the Great British summer failing to bless us with sunshine (far from it!) we were able to deliver an event that exceeded expectations:

Our photographer delivered a comprehensive image database on the day which has since been incorporated into graphical representations of the day which will adorn the office walls of NewDay.

If you are thinking about organising an event – big or small – that goes above and beyond, get in touch with us today:

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